The world is full of unknowns. We cannot possibly predict what is going to happen every minute of every day. But we can prepare for it. In the gear we carry. The clothes we wear. The mindset we hold. Whether we are on duty or off road. In country or out of cell range. The mindset is always the same...ALWAYS BE READY®
This is not just a motto. This is not just a line on a t-shirt. This is how we live our lives. No matter what happens, we push forward, not out of the absence of fear, but in spite of it. Because we trust our instincts. We trust our training. And we trust our gear. At 5.11, we don’t simply inspire readiness. We are readiness.